To leverage on the expertise in the rice market following the success of Royal Umbrella Fragrant Rice, Topseller launched the Golden Peony Fragrant Rice. By delivering Thai premium Fragrant Rice to Singaporean families, Golden Peony has earned itself many loyal customers for the past 20 years.
Also available under the Golden Peony brand umbrella is the Golden Peony Healthy Rice Series – 100% Thai Hom Mali Brown Rice. Unmilled and unpolished, brown rice contains more nutrients and fibre than white rice. Its mild nutty flavour makes it a favourite among health-conscious consumers, both young and old.
In 2014, Golden Peony launched a refreshed and vibrant new packaging, to celebrate this iconic move, Golden Peony has also launched a new varietal into the Healthy Rice Series – the Golden Peony Premium Thai Red Cargo Rice. Believed to reduce cholesterol and improve circulation with frequent consumption, red rice is power-packed with rich Vitamin B1, Vitamin B2, fibre, iron and calcium. It has a nutty aroma and sweet subtle flavour.